The Noida plant made with an investment of Rs 4,915 crores will manufacture 12 crore mobile phones annually by 2020 and will give 25,000 direct and indirect jobs in Delhi NCR region.
The Prime Minister of India, Narendra Modi, and the President of the Republic of Korea, Mr. Moon Jae-in, jointly inaugurated a large mobile manufacturing facility of Samsung India Electronics Pvt. Ltd, at Noida in Uttar Pradesh.
Samsung India also launched its ‘Make for the World’ initiative, whereby it aims to export mobile handsets produced in India, to overseas markets. A bigger manufacturing plant, spread over 129,000 sq. metres, will help Samsung meet the growing demand for its innovative products and services across the country and also fulfil the Company’s goal of making India an export hub for the world. PM Modi was told that more than 30% mobile phones manufactured from the Noida plant will be exported to Africa, Middle East, South East Asia and European countries.
With this new facility, Samsung will double its current capacity for mobile phones in Noida from 68 million units a year to 120 million units a year, in a phase-wise expansion that will be completed by 2020.
Samsung has been manufacturing mobile phones in India since 2007, and is the only brand that is truly made in India. Samsung India has been populating Printed Circuit Boards (PCBs) right from its inception and is aligned with the Government of India’s Phased Manufacturing Programme (PMP) goals.
All Samsung mobile phones, including the flagship Galaxy S9, S9+ and Galaxy Note8 are made at the Noida plant.
On June 7, 2017, Samsung had announced an investment of INR 4,915 crore to add new capacity at the Noida plant, under the Uttar Pradesh government’s mega manufacturing policy.
“Our Noida factory, the world’s largest mobile factory, is a symbol of Samsung’s strong commitment to India, and a shining example of the success of the Government’s ‘Make in India’ programme. Samsung is a long-term partner of India. We ‘Make in India’, ‘Make for India’ and now, we will ‘Make for the World’. We are aligned with Government policies and will continue to seek their support to achieve our dream of making India a global export hub for mobile phones,” – Mr. HC Hong, Chief Executive Officer, Samsung India.
With the Noida plant, Samsung is keen to make India a one-stop base for all aspects of production. Be it R&D, manufacturing, softwares and services, Samsung has consolidated its market leadership in the country with two factories in Noida, UP and Sriperumbudur in Tamil Nadu. This includes five R&D centers and one design centre. These are supported by a strong network of over 1.5 lakh retail outlets and 3,000 customer service points, the largest by any company in the country.
Korea contributes to Digital India for a better world.
PM Modi noted that digital technology is playing a key role in making the lives of the common man simpler, including through faster and more transparent service delivery. He spoke of the expansion of smartphones, broadband and data connectivity, which he described as signs of a digital revolution in India. In this context, he also spoke of the Government e-Marketplace (GeM), growth of digital transactions, BHIM App, and RuPay cards.
He said the ‘Make in India’ initiative is not just an economic policy measure, but also a resolve of better ties with friendly nations such as South Korea. He said that there is an open invitation for businesses across the world, who want to take advantage of the transparent business culture of New India. He said India’s growing economy, and rising neo middle class, create immense investment possibilities.
Make in India has been a success at large in electronics manufacturing segment. India now ranks second, globally, in the manufacture of mobile phones, with the number of mobile phone manufacturing factories rising from just 2, to 120, in about four years’ time. Media reports suggest that the Taiwanese OEM, Foxconn is readying with a Rs 6,000 cheque to buy land in JNPT Port SEZ at Uran, Maharashtra. This will create lakhs of employment opportunities for the youth and skillful.
Prime Minister Modi asserted that through this new mobile manufacturing facility, the combination of Korean technology and the Indian manufacturing and software support would provide excellent products for the world. He described this as the strength and the shared vision of both countries.